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How to Sell on Instagram (2023 Updated Working Method)

Learning how to sell on Instagram offers businesses of all sizes incredible opportunities to reach their target audiences and drive sales.

Last year, eMarketer reported that Instagram is estimated to have 1.074 billion users worldwide in 2021, 73.5 million more than what it had in 2020. 

From major brands to local mom-and-pop shops, businesses around the world are driving results with Instagram. According to one report,, 80% of Instagram users make a purchase decision based on something they saw while browsing the app, Instagram

If you haven’t already started selling on Instagram, you may be missing out on a huge opportunity.